3 min
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Designing for Lasting Impressions: The Peak‑End Rule
“We don’t choose between experiences, we choose between memories of experiences.” – Daniel Kahneman Think…
Tag: product design
5 min
0
Make It Simple, Make It Work: The Speak-Easy Effect in Design
“People tend to prefer things that are easy to think about.” — Daniel Kahneman Every…
5 min
0
The Paradox of Choice: Why Choice Overload Ruins UX
What makes us abandon online shopping carts when there are too many options to compare?…
5 min
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UX Psychology: The Zeigarnik Effect and How to Use It
Why do certain tasks linger in your mind long after you’ve put them down? What…
8 min
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The Power of Loss Aversion in UX: Why the Fear of Losing Drives User Behaviour
If you were to enter a prize draw, would you go for a guaranteed take…
6 min
0
How UX Design Maximises ROI and Drives Business Growth
“If you think good design is expensive, you should look at the cost of bad…
5 min
0
Your Short and Practical Guide to the Double Diamond Process
Hey there, welcome back! 👋 Wherever you are in your design journey, you’ve probably heard…
5 min
1
10 Must-Read UX Design Resources to Kickstart 2025
UX is always evolving. Each year brings new challenges, trends, and opportunities. ✨ We need…
7 min
0
Visual Hierarchy: Repetition
Welcome Back! 👋 I’ve been thinking a lot lately about something I learned while studying…
6 min
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Visual Hierarchy: Style and Texture
Welcome Back! 👋 This week, we’re exploring the impact of style and texture on visual…