Designing Better Buttons: Placement and Cognitive Load

Welcome back! Last time, we covered button consistency, hierarchy, and when to use buttons vs. links. Today, let’s dive into button placement—what works, what doesn’t, and how cognitive load impacts user decisions. ⬇️ Limiting Primary Actions/Cognitive Load When designing buttons, clarity should take priority. While it might seem helpful to offer multiple options (“Save,” “Save As Draft,” “Save and Close,” […]

Designing Better Buttons: Consistency, Hierarchy & Buttons vs Links

Hey, welcome back! After a comprehensive look into some of the most common UX psychology principles, today we’re kicking off a series on one of the simplest elements (or so they say) in any UI—buttons. Now, you might think, “What’s there to discuss about buttons?”. But trust me, there’s so much more beneath the surface. Designing an effective button requires […]

Designing for Lasting Impressions: The Peak‑End Rule

“We don’t choose between experiences, we choose between memories of experiences.” – Daniel Kahneman Think about the last product or app you used that truly delighted or frustrated you. What moments stand out in your memory? You’ll quickly realise that you don’t remember every second of an interaction – instead, you remember the highlights (good or bad) and how the […]

Make It Simple, Make It Work: The Speak-Easy Effect in Design

“People tend to prefer things that are easy to think about.” — Daniel Kahneman Every day, people face an overwhelming amount of information. Their time and attention are limited, so they need content that gets to the point fast without requiring too much effort to consume. When text is easy to read, it takes less mental effort to process. Not […]