5 min 0 Blog F-Pattern Thinking: UX for the Way People Read Aleksandra Smith 16 April 2025 On an average web page, people read at most 28% of the words — 20% is more likely.… Read More
13 min 0 Blog Designing Better Buttons: How To Handle Destructive Actions Aleksandra Smith 8 April 2025 “To err is human; to forgive, design.” Destructive actions – those that delete data, erase… Read More
9 min 5 Blog Designing Better Buttons: Placement and Cognitive Load Aleksandra Smith 31 March 2025 Welcome back! Last time, we covered button consistency, hierarchy, and when to use buttons vs.… Read More
4 min 0 Blog Designing Better Buttons: Consistency, Hierarchy & Buttons vs Links Aleksandra Smith 31 March 2025 Hey, welcome back! After a comprehensive look into some of the most common UX psychology… Read More
3 min 0 Blog Designing for Lasting Impressions: The Peak‑End Rule Aleksandra Smith 11 March 2025 “We don’t choose between experiences, we choose between memories of experiences.” – Daniel Kahneman Think… Read More
5 min 0 Blog UX Psychology: The Zeigarnik Effect and How to Use It Aleksandra Smith 11 February 2025 Why do certain tasks linger in your mind long after you’ve put them down? What… Read More
8 min 0 Blog The Power of Loss Aversion in UX: Why the Fear of Losing Drives User Behaviour Aleksandra Smith 4 February 2025 If you were to enter a prize draw, would you go for a guaranteed take… Read More
8 min 0 Blog The Endowment Effect in UX Design (and How to Use It) Aleksandra Smith 28 January 2025 Why is it that we feel so attached to things we’ve put effort into? Imagine… Read More
6 min 0 Blog How UX Design Maximises ROI and Drives Business Growth Aleksandra Smith 22 January 2025 “If you think good design is expensive, you should look at the cost of bad… Read More
9 min 0 Blog How to Make Your Mark as a UX Designer in 2025 Aleksandra Smith 17 January 2025 UX design is bursting at the seams. The field has exploded in recent years, with… Read More