Critical confirmation: The language and logic of destructive modals

How clearly should a product speak when asking a user to let something go? If a single click can erase hours of effort, what does ethical interface design demand in that moment? Should the system echo the seriousness of the action or leave the user navigating a void of uncertainty? It’s a moment of hesitation where every word, label, and […]

Designing Success (Part 2): Do’s, Don’ts, and Use Cases of Confirmation Patterns

Read on Medium 🅼➡️ Users crave clarity. Not just feedback, but meaningful feedback. That means the purpose of a confirmation message is not to exist, but to communicate what happened, why it matters, and what’s next, if anything. As NNG reminds us: “[…] provide response options that summarize what will happen for each possible response” Simple concept, yet, we often […]

Designing Success: The Emotional Power of Confirmation States

Humans are natural completionists. We open loops, and we look for ways to close them. It’s how our brains make sense of the world. In UX, every interaction is a loop: The user takes an action. The system responds. When it works, the user knows what happened and walks off satisfied of having completed a task. When it doesn’t work, that’s […]

Dark Patterns Uncovered (Part 2): Ethics, Transparency, and User Trust

“When profit is at stake, content and interaction designers put ethics aside all too often. It’s time to say: enough.” We’ve all encountered them — some of us without even realising it. Dark patterns have long lurked within the digital spaces we navigate daily. In Part 1, we traced their origins, the psychological levers that make them effective, and the most […]

Dark Patterns Uncovered: A Critical Look at Deceptive Design Tactics

Let me begin by asking you this: Is a quick business win ever worth losing users’ trust? Before we even think about using dark patterns, this is the question we should sit with. Most of us have come across them. Some of us have been tricked by them, maybe without even knowing. Often called deceptive patterns, dark patterns are design […]

F-Pattern Thinking: UX for the Way People Read

On an average web page, people read at most 28% of the words — 20% is more likely. Instead of consuming every line, users often scan in a pattern that resembles the letter “F.” This was first observed by the Nielsen Norman Group in eye-tracking studies back in 2006. If you design or write content for the web, it’s a peek into your […]

Designing Better Buttons: How To Handle Destructive Actions

“To err is human; to forgive, design.” Destructive actions – those that delete data, erase progress, or have other irreversible consequences – require special care in design. When a user clicks a button that could cause data loss or a major change, the UX must prevent accidents and ensure intent. Two key principles come into play here: introducing friction for […]

Designing Better Buttons: A Complete Guide to Button Labels

The text on a button can often be the deciding factor between a user taking action or abandoning the flow entirely. So, when you’re looking at buttons, what drives you to click them? Sure, many of you might say it’s about how the button looks, but more often than not, and whether we realise it or not, it’s the label […]

Designing Better Buttons: Placement and Cognitive Load

Welcome back! Last time, we covered button consistency, hierarchy, and when to use buttons vs. links. Today, let’s dive into button placement—what works, what doesn’t, and how cognitive load impacts user decisions. ⬇️ Limiting Primary Actions/Cognitive Load When designing buttons, clarity should take priority. While it might seem helpful to offer multiple options (“Save,” “Save As Draft,” “Save and Close,” […]